Overview

Title: Grow your revenues with innovative 5G monetization strategies

Time: On demand

Duration: 45 minutes

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Summary

Roughly two-thirds of 5G revenues will come from advanced new use cases, primarily for enterprise customers in previously untapped industry verticals. Those enterprises will have much higher expectations than consumer subscribers and far more dynamic service preferences. If you can’t meet those expectations, they won’t hesitate to take their business elsewhere.

To keep them happy and profitable, you’ll need to engage your customers in new and exciting ways, in the moments that matter most. This demands innovation, creativity, and new operational and business support systems (OSS/BSS) that are up to the task. Join our webinar to discover these secrets to grow revenue with customer engagement, IoT monetization strategies and new business models.

Topics Covered

  • Customer Experience

  • IoT Connectivity and Management

  • Monetization

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Speakers

Meenakshi Lakhwani
Portfolio Marketing Manager for IoT
Nokia

Meenakshi is responsible for Portfolio marketing for the IMPACT (Intelligent management platform for all connected things) device management platform. Having held a wide variety of technology, marketing and business development roles throughout her 8-year career, Meenakshi is currently focusing on the IoT market strategy and business models. Meenakshi holds an MBA degree in marketing and based in Dallas, TX, USA

Györgyi Krisztyian
Portfolio Marketing Manager for IoT
Nokia

Györgyi is responsible for the marketing of Nokia’s Worldwide IoT Network Grid (WING). She truly believes in the power of technology and is fascinated by how it can transform lives and businesses. As an IoT evangelist, she is working to prove that the Internet of Things is not just a hype but today’s reality, making our world a better place.

Steffen Paulus
Director of Monetization Marketing
Nokia

Steffen Paulus is the Head of Monetization Product Marketing at Nokia Software. Over the last 25 years, Steffen has worked in various technical, sales and marketing roles related to telecoms software. He is currently based in Toronto, Canada.

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