Whitepaper
Customer Experience Is More Than You Think It Is
Differentiated customer experience requires changing key practices and modern IT systems
Download the Whitepaper to discover:
IDC believes that by 2022, 35% of customer experience–focused organizations will adopt "commerce everywhere" business models and generate 50% of their revenue through contextual discovery experiences.
In that same timeframe, over 60% of global GDP will be from digitally enhanced offerings, operations, and relationships.
Understanding the impact that digital services have on your organization will help you institute the needed changes to meet customer expectations.
IDC’s Karl Whitelock explains why the key to success for tomorrow's digital businesses is delivering a superior customer experience based on understanding individual customer needs and making it easy for them to get what they want. He further explains how previously unconnected business functions play a significant role in influencing how customers perceive their experience.
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